Shelf Life (Kallisti) (Photo credit: Topsy@Waygood)
This post is for everyone on the natural journey. Those of us living the loc life, the beginners and the vets.
We selected our paths and lifestyles in many cases seeking a better way of going about accepting and managing what we were born with. We are a group of people constantly seeking hair truths, the proper products, foods and fabrics that are conducive to our respective journeys.
With that, there are lots of marketing executives that are aware of the trigger words that draw our attention to a product. They grab our attention with blurbs like:
- “paraben free”
- “no mineral oil”
- “olive oil infused”
- “with Shea butter”
However I challenge you to flip to the back label most mass-produced cosmetics contain preservatives and chemicals that extend the shelf-life. Seek the labels that contain the least unrecognizable names on the back label. Beyond the links to cancer and skin conditions, often these products put your hair in a dependent state, meaning the more you use them, the more you need to use them.
Lanolin for example, creates a soft feel immediately after being applied to the hair, however once fully absorbed the hair and scalp become extremely dry and in need of moisture, which causes you to use more product to alleviate the symptom. Usually this causes you to seek an entire moisture “system” and buy other products within the line to tailored to solve a problem they created.
Be a critical consumer. Know that you should not have to lock in to a “system” to achieve the look and feel you desire, and be aware that some of the “hair-mergencies” are caused by the fine print on the back of the packaging. Read that label!
The team here at OohMyHair.com has a lab/kitchen (a labitchen, since you know we love to make up words), and in this labitchen we hope to find the solution to hair care without any chemicals. We have a product still in the testing phase, but we were working on the labels today, and thought we should let you know what happens behind the scenes. After all, we are here to help.
As usual, ask questions when it stops making sense. Enjoy!